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OT: State College question. Why is Hills Plaza still called Hills Plaza when there's not been a Hills Department Store there for some time?

saturdaysarebetter2

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Nov 18, 2022
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Why is Hills Plaza in State College still called Hills Plaza when there hasn't been a Hills store there in a long, long time?
 
The owner thinks that is has been identified as Hills Plaza for so long that changing would cause confusion. After Hills came Ames. The logic was that it is located on a hill so they can reason that it was always Hills Plaza due to the bill and it was just a coincidence that Hills Dept Store was locate there
 
New signs aren't free
That's the bottom line. Commercial real estate is dying and those owning it aren't often going to be putting more money into a declining investment. Office buildings may be even worse off than retail IMO but there are plenty of retail spaces that cannot find tenants. 3 things driving it, Amazon and other online purchases killing off brick and mortar, Walmart and other mega stores killing off the small operations, and people working from home even though some are headed back to the office.
 
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That's the bottom line. Commercial real estate is dying and those owning it aren't often going to be putting more money into a declining investment. Office buildings may be even worse off than retail IMO but there are plenty of retail spaces that cannot find tenants. 3 things driving it, Amazon and other online purchases killing off brick and mortar, Walmart and other mega stores killing off the small operations, and people working from home even though some are headed back to the office.
How about we take some personal responsibility here and realize that it's not Amazon / Walmart or any other company killing anything, it's the consumer making a choice on where to shop. If the collective population had decided they didn't want to buy things at Walmart or Amazon those companies would cease to exist. Instead people flocked to the mega-marts and online retail which brings us to the current day.
 
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How about we take some personal responsibility here and realize that it's not Amazon / Walmart or any other company killing anything, it's the consumer making a choice on where to shop. If the collective population had decided they didn't want to buy things at Walmart or Amazon those companies would cease to exist. Instead people flocked to the mega-marts and online retail which brings us to the current day.
Yes and no. Consumers are making those decisions but those decisions were made for them for quite awhile by criminally long covid shut downs that shut down the little guy but not the Amazons or Walmarts.
 
Yes and no. Consumers are making those decisions but those decisions were made for them for quite awhile by criminally long covid shut downs that shut down the little guy but not the Amazons or Walmarts.
You seriously believe covid shutdowns allowed Amazon and Walmart to take a dominant position in the consumer retail landscape? Have you been in a coma for the last 20 years?
 
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They had a dominant position already. But they gained market share due to the smaller retailers being shut down. Take your pick of articles and research, they all say the same thing that I had said above. https://nypost.com/article/the-coronavirus-economys-7-biggest-winners-and-losers/
Calling a tabloid newspaper article research? C’mon now, I know you already don’t want to take personal responsibility but blaming the shutdowns - which didn’t take place evenly across the country - for killing mom and pop retailers? That takes some severe mental gymnastics.

People have been choosing Walmart over downtown since the 90’s and Amazon started to eat Walmart’s lunch in the early to mid aughts. Amazon Prime launched in 2005 and they’ve been off to the races ever since.

Face it - people like the deals and the convenience factor provided by these services and patronized them more than other stores. The writing was on the wall long before China released the virus.
 
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Calling a tabloid newspaper article research? C’mon now, I know you already don’t want to take personal responsibility but blaming the shutdowns - which didn’t take place evenly across the country - for killing mom and pop retailers? That takes some severe mental gymnastics.

People have been choosing Walmart over downtown since the 90’s and Amazon started to eat Walmart’s lunch in the early to mid aughts. Amazon Prime launched in 2005 and they’ve been off to the races ever since.

Face it - people like the deals and the convenience factor provided by these services and patronized them more than other stores. The writing was on the wall long before China released the virus.
You aren't being honest. 1st, I didn't call the NY Post research as you dishonestly claimed. I said "Take your pick of articles and research". It was the post right before yours so anyone can see who is being dishonest. Secondly, Amazon's profit over tripled due to pandemic shutdowns. Was that a normal extension of their growth in your small mind?


 
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Changing the name is a major undertaking. First is branding…..everyone in town knows where Hill’s Plaza is. A knew name would take lots of advertising and years to get the same brand recognition. Plus the expense for the owners to change the signage. Plus expense to for the renters to change their advertising.….And if they use the name in the address they might have order all new business cards, billing forms, addressed envelopes, shirts, hats, and more.

It would also require changes for the mass transit on their route maps, changes for 911 and emergency services, billing for utilities, and more. A rose by any other name may still be sweet as a rose but giving it a new name would really stink.
 
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